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[商品主貨號] U103024906
[ISBN-13碼] 9781449301958
[ISBN] 1449301959
[作者] Berkun, Scott
[出版社] O’Reilly Media
[出版日期] 2011/02/01
[裝訂/規格] 平裝 / 240頁 / 22.6 x 12.7 x 1.3 cm / 普通級
[內容簡介] (出版商制式文字, 不論標題或內容簡介是否有標示, 請都以『沒有附件、沒有贈品』為參考。)
In this hilarious and highly practical book, author and professional speaker Scott Berkun reveals the techniques behind what great communicators do, and shows how anyone can learn to use them well. For managers and teachers -- and anyone else who talks and expects someone to listen -- Confessions of a Public Speaker provides an insider’s perspective on how to effectively present ideas to anyone. It’s a unique, entertaining, and instructional romp through the embarrassments and triumphs Scott has experienced over 15 years of speaking to crowds of all sizes.
With lively lessons and surprising confessions, you’ll get new insights into the art of persuasion -- as well as teaching, learning, and performance -- directly from a master of the trade.
Highlights include:
Berkun’s hard-won and simple philosophy, culled from years of lectures, teaching courses, and hours of appearances on NPR, MSNBC, and CNBC
Practical advice, including how to work a tough room, the science of not boring people, how to survive the attack of the butterflies, and what to do when things go wrong
The inside scoop on who earns $30,000 for a one-hour lecture and why
The worst -- and funniest -- disaster stories you’ve ever heard (plus countermoves you can use)
Filled with humorous and illuminating stories of thrilling performances and real-life disasters, Confessions of a Public Speaker is inspirational, devastatingly honest, and a blast to read.
Scott Berkun is the bestselling author of The Myths of Innovation, and Making Things Happen. His work as a writer and public speaker haveappeared in The Washington Post, The New York Times, Wired Magazine, Fast Company, Forbes Magazine, The Wall Street Journal and other media. He has taught creative thinking at the University of Washington and has been a regular commentator on CNBC, MSNBC and National Public Radio.)
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